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Who We Are

SUSTAINABLE - FASHION FORWARD - FIT TO FORM - ECO-CONSCIOUS - HIGH FUNCTIONING 
PAMA London exclusively uses eco-friendly fabrics and sustainable practices to create high- performance, fit to form, fashion forward active wear. We believe in creating ethically produced, timeless and high quality pieces that ensure you feel good in and out of the studio. Leading the way with latest Moon & Star collection, produced with ECONYL, an upcycled material made from plastic bottles pulled from the world’s Oceans and landfills which means no new resources and no waste. The fabric join our previous sustainable materials which include recycled charcoal bamboo nylon and super soft organic cotton.
Our signature line Chakra collection which symbolizes all seven energy fields in our bodies, adapted to represent the yoga lifestyle, to help you to stay in balance. Pieces include the chakra leggings, chakra energy bras and bomber jackets. The bra colours are designed to help you balance out your chakra and with each piece you receive the chakra booklet and organic cotton bag. The latest Moon & Stars collection is designed to be timeless with cosmic influences representing the moon cycle and astrology.
PAMA London holds the simple mantra of wanting to make women feel good, without harming our planet, creating functional, supportive active wear designs with the environment at the forefront of our mind. We believe that sustainable fashion should be accessible to everyone which drives our pricing model, with pieces sold between £60 - £90.